QUIZZX, THE LIVE INTERACTIVE DIVISION OF QUIZZICAL PICTURES
May 2013 saw the launch of QuizzX, a division of Quizzical Pictures designed to create stunning live activations, dynamic interactive campaigns and fresh, original branded events.
One of South Africa’s top film & television production houses, Quizzical Pictures began working in the activation space back in 2009 and demand for our services in this field has grown steadily, creating the need for a separate division to cater specifically for live and experiential work.
We first cut our teeth designing interactive experiences on Standard Bank’s Cricket Pro 20 Kaboom Tour, and shortly thereafter gallery soirees and award ceremonies for the titanium and Achiever offerings.
Quizzical Pictures was also moving into creating reality television activations, producing NATIONWIDE MASS AUDITIONS for several of our shows, including Amstel Lager’s Class Act reality series, the Fanta So You Think You’re Funny show, two seasons of Master Chef SA and most recently for SABC1’s top-viewed drama series Intersexions.
Events like these, which travel the country and engage with thousands of eager participants have their own unique challenges and it became clear that under the leadership of PR & Communications Executive, Viva Liles-Wilkin we were building a vast and valuable knowledge base with a unique skill-set and a methodology quite distinct from our core competence of film and television production.
The idea of a separate division was mooted in 2012 and QuizzX launches this year with a wealth of experience and a niche understanding of how to leverage nationwide auditions for maximum brand exposure on behalf of our sponsors.
We draw on our parent company’s experience in producing award-winning broadcast television and film and combine this with a deep understanding of large scale production logistics.
QuizzX is a certified level 3 BBBEE compliant company, providing services which include live activation, events conceptualization, strategy execution, full service event management and customized video production of the highest standards.